Experience interactive and personalised radio at IBC with HRADIO and MARCONI

Experience interactive and personalised radio at IBC with HRADIO and MARCONI

Are you curious to find out about the interaction tools that MARCONI offers to radio stations? Would you like to learn more about how HRADIO enables broadcast radio to be enriched with digital services? Come experience it for yourself at IBC! From the 13th till the 17th of September, MARCONI and HRADIO will have a joint stand in the Future Zone of IBC, where MARCONI showcases customised software tools to increase and automatise listener interaction, and HRADIO enables hybrid listening experiences, seamlessly combining linear broadcasts with on-demand content. Together, the projects let IBC visitors experience interactive and personalised radio, at home, on the road, or at the festival, in a stand that is uniquely designed for the experience.

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Interactive radio workshop at ACM TVX

Interactive radio workshop at ACM TVX

On the 5th of June, the first workshop on Interactive Radio Experiences (IRE) took place at ACM TVX, the International Conference on Interactive Experiences for Television and Online Video, at MediaCityUK in Salford, UK. Despite the increasingly interactive nature of radio experiences, the topic has been neglected so far at TVX and other conferences that address interactive media. The workshop, jointly organised by the H2020-projects MARCONI and HRadio, brought together researchers and practitioners working on tools, services and applications that enable interactive radio experiences.

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